This Week in Advertising... Do Artists Retire?
This week a T-Mobile commercial has caught my eye a couple times. As I got my degree in Advertising; I always pay a little more attention to the commercial breaks. Here it is:
It's not the greatest commercial or even that original an idea, the word replacement trick has been done before, but I have a lot of respect that they were able to incorporate Brett Favre in what had to be an incredible short lead time as the hoopla surrounding his anticipated un-retirement has really only swelled in the last couple weeks. His image is sure to add a little extra attention to this spot.
Favre's situation got me thinking about Artists' careers. I think most professional artists start their adult lives in a different field. Whose first job was 'Professional Artist'? I would guess very few, even though I'm sure most would say that they've been an artist their whole lives, just not as an occupation.
So, like Favre, does there ever come a time where you consider quitting? And, I don't mean because you have to take a 'real job' to pay rent. Does the job itself, creating, working, and I guess the marketing side too; does it ever just get to you?
Do artists wake up one day and say, 'okay, I've done enough...'?
It's not the greatest commercial or even that original an idea, the word replacement trick has been done before, but I have a lot of respect that they were able to incorporate Brett Favre in what had to be an incredible short lead time as the hoopla surrounding his anticipated un-retirement has really only swelled in the last couple weeks. His image is sure to add a little extra attention to this spot.
Favre's situation got me thinking about Artists' careers. I think most professional artists start their adult lives in a different field. Whose first job was 'Professional Artist'? I would guess very few, even though I'm sure most would say that they've been an artist their whole lives, just not as an occupation.
So, like Favre, does there ever come a time where you consider quitting? And, I don't mean because you have to take a 'real job' to pay rent. Does the job itself, creating, working, and I guess the marketing side too; does it ever just get to you?
Do artists wake up one day and say, 'okay, I've done enough...'?

In Good Company