| Jennie Rosenbaum said
at 12:55am on January 29th, 2008 |
Any ideas on how to promote my upcoming Sale on BoundlessGallery? I am going to plug it on my facebook, blog, myspace, newsletter and website, but I have no idea how to get the word out on Boundless itself! how do I let my collectors (I haven't added my boundless collectors to my mailing list - I didn't think that was kosher) and Friends and the Greater Boundless Community know all about it? event listing? individual messages? (yikes) any tips you have about marketing this or about the sale in general will be most appreciated! |
| |
| Abstract Art By Sharon Cummings said
at 7:47am on January 29th, 2008 |
I would say an even notice and a coupon would help.
I havent added BG customers to my mailing list either cuz what if they already signed up to get notifications through BG. I always think people HATE too much email from us. So I keep it to a minimum. |
| |
| Sally Trace said
at 8:07am on January 29th, 2008 |
The Headline is one thing you can do, I don't know if that goes anywhere other than your homepage: http://www.boundlessgallery.com/provider/artist_headline.php
|
| |
| Luke Terpstra said
at 9:10am on January 29th, 2008 |
Sally is right on the mark! You can use your new headline feature to write about it on your profile page, and we're thinking it might be cool if you could have your headline on the homepage like the artists' showcase. Then you could advertise with text... Not sure if we could build that before your sale, but that sounds like a really good idea doesn't it? |
| |
| Abstract Art By Sharon Cummings said
at 9:21am on January 29th, 2008 |
Having a bunch of verbiage clutter up the Homepage doesnt sound like a good idea to me from a marketing perspective for the website as a whole. People are here to buy art. They want to see pictures. Verbiage is boring and personally I think it would be a turn off to customers to pull up the homepage and have a bunch of letters hitting you. It is an "art gallery" and they should see mostly "art". You wouldnt expect nor want to walk into an upscale gallery and see a bunch of posters in your face with verbiage. It is "dirty" looking. A "clean" art buying experience works best. |
| |
| Abstract Art By Sharon Cummings said
at 9:22am on January 29th, 2008 |
OK I feel strongly enough about this to say it gain. A bunch of TEXT on the homepage is a bad idea. Not mincing words because it is too important for the site as a whole. |
| |
| ART By IRIS said
at 9:46am on January 29th, 2008 |
I agree with Sharon regarding the clutter it would create, but I have an idea for a compromise: In the showcase, when a picture is moused on and enlarged - allow for some (limited) text to show, like a few words such as: sale dates or size of painting or materials or any special short message (I would say shorter than the headline). this way the page won't be cluttered, yet the artist will have an opportunity to post an additional message if they desire. |
| |
| Divya Jain said
at 9:46am on January 29th, 2008 |
I agree with Sharon...it is important to sell art ...an art speaks on it's own...but it is easy to say when you are a best seller, tough to swallow otherwise....there are so many talented artist on this website that sometimes promotion helps....it is good that Boundless Gallery is so popular that atleast people look at the work of an artist...rest it is the luck of the artist i guess !! |
| |
| ART By IRIS said
at 9:50am on January 29th, 2008 |
Jennie, not that I've done it yet, but yes, individual messages are a good idea I think. Since you don't overdo it, you can send an occasional email and allow them to opt out by unsubscribing. plus, you can try many online forums and communities which are free. The only problem is these things are timmmmmeeee consuuuuummming.... |
| |
| Abstract Art By Sharon Cummings said
at 9:51am on January 29th, 2008 |
Iris has an excellent idea!! |
| |
Special Offer:
